Graphics no longer the main focus of NVIDIA

[notoriousformula]

The NVIDIA CEO Jen-Hsun made it quite clear that the graphics industry would no longer be the primary focus point of the company. They then continued to demonstrate a wide range of new multimedia products.

source (http://www.legionhardware.com/html/doc.php?id=261&p=3)

Comment posted by anonymous user: Yea, winning the olympics is less important than actually participating in it... after you learn that you actually cannot win... lol... :D :D :D

another user's comments: Yea, though i walk through the pipeline of the pixelshader of low framerate, i will fear no Ati: for drivercheat art with me; thy 5x.xx detonator and thy benchmark they comfort me

[Kill-Switch]

Originally posted by notoriousformula
Comment posted by anonymous user: Yea, winning the olympics is less important than actually participating in it... after you learn that you actually cannot win... lol... :D :D :D

Quite true, Nvidia have realised they can't keep up with ATI any longer without cheating ... unfortunately everyone is aware of Nvidia "optimising" drivers to keep up and know they are being screwed. So now they are trying to bow out gracefully in order to save face.

[dicki]

thats a terrible loss if they do decide to "bow out" of the graphics market because it will be a one horse race and provide no motivation for people to push the limits or drop the price... us users will loose out terribly if nvidia do refocus themselves :(

[Farabomb]

Originally posted by dicki
thats a terrible loss if they do decide to "bow out" of the graphics market because it will be a one horse race and provide no motivation for people to push the limits or drop the price... us users will loose out terribly if nvidia do refocus themselves :(

Agreeed.

That's why I hope all goes well with AMD's launch of the Hammer. When there is only one game in town, the end users tend to suffer. :(

[nitan]

the reason they had to "cheat" is because of competition, we need both companies in the fray as it were to keep them both on their toes...it would be a real blow if either one decided to bow out...

nitan :)

[Kill-Switch]

Yeah I totally agree, if Nvidia bows out of the game then we'll be stuck in a market with no competition which will lead to us having to settle for whatever we're given regardless .... just look at Windows, it sucks, is bloated to a rediculous size and is full of more bugs than my garden ... yet we have to use it because there's no competition (and any that does appear gets bought by them :( )

[Drake]

With nVidia's firm hold on the workstation graphics market and OEM contracts, I can't imagine them straying too far from their roots.

If they focus on mobo manufacturing, interesting things ought to be headed our way.

[cullen]

well well well my friends i will take a 5900 ult over a 9800 pro anyday, and let me tell you the race for best card has just begun

[Player0]

The determining factor in any decisions is, and will always be, money. If Nvidia is shifting it's primary focus, it is simply because other pastures are greener.

First of all, "The NVIDIA CEO Jen-Hsun made it quite clear that the graphics industry would no longer be the primary focus point of the company."

Don't take that word for word. That is meerly an INTERPRETATION of what was said, and may not be true.

If it is true, it's not mentioned what NVidia's new focus would be.

No, I don't think this is a case. I think Nvidia is just trying to show everyone that it can do much more than just video cards. I doubt that their video card market is going to take a back seat.

And I highly doubt that if focus is shifted away from the video card market, that it is because they can't compete.

What is it with all this ATI vs NVidia stuff lately? It's like a Fox special, Rumors Gone Wild. Good or bad, NVidia still dominates the desktop market by quite a lead, even if ATI has a better product or not. I'm getting real sick of all the video card bashing going on right now. Neither the NVidia crop or the ATI crop of video cards look or feel ANY different in terms of playing current games. UT2003 plays just fine on both. As for up and coming games like Half-Life, well whomever wants to call Gabe at Valve a liar is really just ignorant. The people in the know, the people designing the future DX9 games all agree: Nvidia's DX9 implementation is SLOW. Ati just does this better. Its a fact, coming from the mouths of experts much smarter than you, I, or 99% of the hardware reviewers out on the net.

That doesn't make Nvidia a bad card, nor is Nvidia out of the game, or even close. This round is just won by Nvidia, who is busy putting their eggs in to other lucrative baskets such as Nforce, Opteron, and the mobile market.

Rant mode off ;)

[Amoeba Assassin]

great more nvidia blasting:rolleyes:

fanboys:rolleyes:

if nvidia & ati switched places everyone would like nvidia, people just like whose #1

[Farabomb]

Originally posted by Amoeba Assassin
if nvidia & ati switched places everyone would like nvidia, people just like whose #1

Exactly. :)

I'm not a ATI "fanboy". I have bought more ATI than Nivida but only because they were the best proforming card at the time.

Nvidia's current card is not the one to choose right now. The DX9 the cards presently have sucks. I really can give 2 sh*ts about driver opmization. I consider it good code. When it's used to give false impresions of of something that is broken then I consider it fraud. Both companies tune their drivers to preform well. So do race cars, sports teams, and anyone in compititon with someone else.

I want Nvidia's next card to blow the doors off ATI's offering. That's how we get better hardware. :) There is some Nvidia bashing going on in places but the K7 rig to beat is still the Nforce2. I don't know of any fanboys in regards to vid cards on this forum. Most just use what best fits the aplication.

[Drake]

If nVidia would have stuck to the book and not tried to go their own way on DX9, they'd probably be better competitors.

If ATI and nVidia switched places, then ATI would be the one who gave themselves the brown end of the stick and nVidia would be the current best gfx card manufacturer. Favoring one company has nothing to do with it, I don't know how you can accuse us of that. Look at Player0, back in the days of DX8.1 when nVidia's 4x00 cards kicked ATIs arse that's what was in his system. Then came along 9700 Pro, ATI straitened up their driver support and ATI took performance crown. I will admit the DX8.1 performance matches or surpasses ATI, but when DX9 technology is included there is no question

Who knows what the next generation of cards will bring, though. As Mike and a few other users have stated we don't take loyalty to any one brand. This is a hardware enthusiast site, not an nVidia-is-the-win or ATI-is-god site. Whatever is the current cream of the crop is what will be found here.

[Amoeba Assassin]

its pretty easy to accuse you of bias when 50% of the topics on this board have something negative to say about nvidia or saying something great about ATi.

[Kill-Switch]

Originally posted by Amoeba Assassin
its pretty easy to accuse you of bias when 50% of the topics on this board have something negative to say about nvidia or saying something great about ATi.

Can you prove that claim? I highly doubt you can as these boards generally don't get into the whole ATI vs Nvidia debate as we all just buy what is the best for us at the time we buy.

Any negative comments you find are equal across the range of cards. More recently you'll find a negative comment or two about nVidia due to the most recent news, go back a little and you'll see ATI being dogged for crap drivers and all that stuff.

Please don't come here with your own bias and then accuse the whole member base of being bias because they don't suck up to the manufacturer you are bias towards.

[WackyComputer]

Lets keep this professional guys. :)

You know 50% of all percentages are made up on the spot. ;)

I just thought I would tell you my vid card collection, while we are on the subject.

ATI Rage
GF TNT2
GF2 MX200
GF4 MX440
GF4 Ti4200
ATI 9600pro

[dicki]

exactly... i was an nvidia "fanboy" up until ati released the 9500's and above... since then its ati.

currently nvidia outnumbers ati two to one in my rigs but ati is in my main machine...

[notoriousformula]

TNT2>>MX 440 >>TI 4200>>ATI 9500NP>>ATI 9600PRO>>ATI9800PRO

[Player0]

I'm starting to see why this guy was banned elsewhere. :rolleyes:

This whole 'fanboy' bull$hit is getting really retarded and on my nerves. I was ALWAYS a fan of Nvidia. My first owned ATI was the 7500 in my Laptop, and then the AIW 8500 for my media box. The AIW worked so good, I spent the $500 on a AIW 9700 pro.

"its pretty easy to accuse you of bias when 50% of the topics on this board have something negative to say about nvidia or saying something great about ATI."

Yeah? Maybe there's a reason for that. Go to any other mainstream BBS or news site, and they all say the same thing. Nvidia has dropped the ball, and I'm sorry if you are ignorant about this situation. Why don't you go friggin read something and learn a few things, instead of wasting our time here with unbiased whining and claims of glory.

Or better yet, go look at posts not even a year ago on this board about ATI. See how many of us here made the switch from Nvidia to ATI for the SOLE reason that they offer a better product, at this moment.

When Nvidia releases a better product than ATI, I will switch back in a heart beat. Just because you have an ignorant bias about Nvidia, doesn't mean that the rest of us do. When you're older, and learn how to read and understand more about video cards, then you can make all the claims you want. Until then, you've made your point. Yes, you like Nvidia, and you're wrong to sit here bashing us as ATI-fan boys.

Oh, and if you don't get it, this is you're warning on this site. We have a low tolerance of personal flaming and bashing on this site. You've been banned from one site already, and if you wish to remain here, you better mature and get out of this highschool kiddie mentality you're running with here.

[mdzcpa]

Originally posted by Player0
When Nvidia releases a better product than ATI, I will switch back in a heart beat.

Yep...it's really that simple. I used to run Nvidia 100% of the time until ATI began making the better cards....then I went ATI. Hopefully Nvidia will come up with the best card again and I'll switch back. That's all there is to it.

I tell ya, though, what's really frustrating is when users choose to support (or buy) an inferior product (for whatever odd reason I cannot seem to understand), and then use the "fanboy" label in order to avoid the facts presented by those who favor the obvioiusly superior product. It's just plain weak. And a cop out.

Not only that, but it's the wrong use of the term "fanboy" (which I find so irratating). Fanboys are those who support a brand regardless of the product's short comings. They ignore the facts and worship the brand name. Fanboys usually support the underdog brand which is inferior in some way to the superior brand. It is this blind following that has lead to the term being coined.

Calling those who favor the superior product "Fanboys" just doesn't work. If you want to accuse many of us on this board of being fans of the best performing hardware...well I'm guilty of that for sure:D

I can understand that it might make some users feel bad that they plunked down some hard earned money for a product which ends up being "second best". It's no fun. It's happened to me plenty of times over the years. But that's just part of the hobby. But feeling so insecure about a piece of hardware that drives users to become overly defensive and lash out at those that criticize the inferior product is a bit over the top.

But, as you can see by my own buying pattern for my gaming rig over the last 3 years, I am also just an ATI fanboy:D

Nvidia GF2 MX
Nvidia GF2 Ultra
Nvidia GF3 Ti 500
Nvidia GF4 Ti 4600
ATI 9700 Pro
ATI 9800 Pro

Yep...nothing but ATI happening there....I'm definitely biased sure;)

[dicki]

When Nvidia releases a better product than ATI, I will switch back in a heart beat.

amen to that :)

i'd love to see nvidia stomp ATI, in the end it can only be good for the consumers as we get quicker, cooler, cheaper (eventually) graphics cards, then as long as ATI comes back and does the same thing a couple of months later everyones happy :D